Sage Open, Volume 16, Issue 3, July-September 2026.
The second-hand clothing market has gained popularity among young, middle-class consumers. This paper examines the allure of this market, how sustainability-related motivations are tied into this, and whether these sustainable consumption motivations are ...
Shopping to Save The Planet: A Critical Examination of Young, Highly Educated People’s Motivations to Buy Second-Hand Clothes
by Robine Horckmans, Bram Spruyt | Jul 30, 2026 | RSS