What Configurational Conditions Promote the Integration of Culture and Tourism? A Fuzzy-Set Qualitative Comparative Analysis Based on China’s Provincial Data

SAGE Open, Volume 15, Issue 2, April-June 2025. Although the integration of culture and tourism led to an increasing interest among scholars, there has been insufficient attention to the scientific evaluation of its quality, and the complex influencing mechanisms at...

Exploring Tourists’ Intentions to Adopt Augmented Reality in Cultural Heritage Museums: Insights From a Modified Technology Acceptance Model

SAGE Open, Volume 15, Issue 2, April-June 2025. Augmented reality (AR) adoption in archeological site museums has attracted growing attention; however, a notable gap remains in understanding how personal traits and technological perceptions interact to influence...