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Neuromarketing Tools Used in the Marketing Mix: A Systematic Literature and Future Research Agenda

by Ahmed H. Alsharif | Feb 28, 2023 | SAGE

SAGE Open, Volume 13, Issue 1, January-March 2023. Although neuromarketing research has developed, the current studies lack to provide comprehensive insights into neuromarketing and marketing mix. Therefore, this study has designed to provide a comprehensive overview...

The Scripture on the Five Emperors in the Five Directions: Evidence of the Spread of Taoism Amongst the Naxi

by Chunfeng Zhang | Feb 28, 2023 | SAGE

SAGE Open, Volume 13, Issue 1, January-March 2023. As residents of the Sino-Tibetan borderlands, the Naxi people have their own native religion, which manifests a mixture of indigenous beliefs with Tibetan Bon and Buddhism. A pictographic Scripture on the Five...

A Mediating and Moderating Analysis of the Relationship Between Team Emotional Intelligence and Team Performance

by Shoaib Shafique | Feb 28, 2023 | SAGE

SAGE Open, Volume 13, Issue 1, January-March 2023. The study aims to examine the association between team emotional intelligence (EI) and team performance, particularly in construction projects, with a deliberate focus on identifying the factors that may foster or...

A Mediating and Moderating Analysis of the Relationship Between Team Emotional Intelligence and Team Performance

by Shoaib Shafique | Feb 28, 2023 | SAGE

SAGE Open, Volume 13, Issue 1, January-March 2023. The study aims to examine the association between team emotional intelligence (EI) and team performance, particularly in construction projects, with a deliberate focus on identifying the factors that may foster or...

Historiography of Interpretations of Television Format Copyright: A Political Economic Perspective

by Joonseok Choi | Feb 28, 2023 | SAGE

SAGE Open, Volume 13, Issue 1, January-March 2023. Television formats (e.g., The Masked Singer) have been traded for 20 years without firm legal protection. This paper performs a political economic analysis of this uncertainty in the legal protection of formats by...
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