Sage Open, Volume 16, Issue 3, July-September 2026.
This study examines how perceived green logistics practices (PGLP) are associated with consumer behavioural outcomes (CB) through consumer trust, and whether environmental consciousness (EC) and price sensitivity (PS) condition this process in Chinese e-...
Perceived Green Logistics Practices, Consumer Trust, and Behavioural Outcomes in Chinese E-Commerce: A Moderated Mediation Analysis
by | Sep 12, 2026 | RSS