Sage Open, Volume 15, Issue 4, October-December 2025.
This study investigates customer perceptions and preferences regarding Korean restaurants in the United States through a machine-learning analysis of over 1.2 million Yelp reviews spanning two decades (2004–2024). It applies Herzberg’s two-factor theory ...
Glocalization and the Korean Wave: How Online Reviews Reflect Customer Satisfaction in U.S. Korean Restaurants
by Eunhye Park, Sung-Bum Kim | Oct 21, 2025 | SAGE